PRIME Seasoning is your goto rub for insane steaks, briskets, and any beef or pork cut worth firing up the grill for.
Formerly known as our fanfavourite Brancho Rub, Prime has a fresh new lookbut the bold, addictive flavour you love hasnt changed.
Built for steaks, burgers, and chops, Prime delivers a perfectly balanced hit of salt, cracked pepper, and garlic, layered with ancho chilli and espresso to create an unbeatable crust every time.
Our favourite way to use Prime? A big, beautiful cut of beefsimple, bold, and done right.










